Please use this identifier to cite or link to this item: http://hdl.handle.net/10637/2359

The role of selling costs in signaling price image

Title: The role of selling costs in signaling price image
Authors : Shin, Jiwoong
Keywords: Investigación de mercados.Precios.
Publisher: Chicago : American Marketing Association, 2005.
Description: En: Journal of marketing research. 2005. N. Ag. 2005. 0022-2437.
URI: http://hdl.handle.net/10637/2359
Rights : http://creativecommons.org/licenses/by-nc-nd/4.0/deed.es
Issue Date: 20-Oct-2009
Appears in Collections:Biblioteca Digital





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