220 | nº 29, pp. 213-233 | doxa.comunicación

July-December of 2019

Algorithms and bots applied to journalism. The case of Narrativa Inteligencia Artificial: structure...

ISSN: 1696-019X / e-ISSN: 2386-3978

Diversity of views and sources; b) Information relevance; c) Accuracy of information regarding events; d) Comprehensibility for audiences; e) Impartiality to ensure neutral and balanced coverage; and f) Ethics, understood as respect for people’s fundamental rights. However, it is assumed that the quality of journalistic texts has an objective characteristic -quantifiable data- as well as a subjective aspect, which depends on the perception of the public (Sánchez Tabernero, 2008), so there is no unity of criteria for its development (Romero, Casas, Torres, 2016).

According to Cabero and Llorente-Cejudo (2013), developing such texts consists of asking a series of people to make a judgement regarding an issue, or requesting their opinion on a specific aspect. As such, five evaluators participated. Their selection was carried out randomly on a case-by-case basis in an attempt to delve into both the academic and professional aspects in order to obtain an evaluation with high levels of reliability. The final questionnaire consisted of nine questions, most of them closed, while others had a value scale of 1 to 5 in which 1 corresponded to total disagreement and 5 to total agreement (Likert, 1932). Moreover, several open-ended questions were added with the intention of gathering the main arguments they used in placing a value on the informative quality of the texts produced by Gabriele. The data collection took place during the months of March, April and May of 2019, and the questions were related to syntax, consistency in the presentation of ideas, cohesion in writing, grammatical correctness, noticeability, accuracy of information regarding events, diversity of points of view, as well as the quality of sources, context and interpretation.

Figure 1. Text about Apple’s quarterly results generated by Narrativa Inteligencia Artificial.

Source: Narrativa Inteligencia Artificial

“Text generated by Narrativa Alpha version 0.1

Finances. Quarterly results (Apple Inc.) Source: Apple.com

Apple reported quarterly sales of $51.5 billion, an increase of 22.3% over the same quarter last year.