In this way, measurement of the report text by means of this analysis has made it possible to compare the most formal aspects to those most related to the content of the information in order to establish the degree of variety of these texts, and with it, the quality of the programming of the data introduced.

With regard to the more formal aspects, the following have all been analysed: The preparation of headlines; subheadings and pre-headings; the number of paragraphs; the structure; the order of the elements in the text; and the length of the sentences. Meanwhile, the use of statistical data and sources, as well as the use of lexicon (with special emphasis on the most heavily used verbs and adjectives), and other aspects of style that measure repetitions within the text (use of synonyms and second references, or not) have been studied in terms of content.

In this way, terms used by the bot when referring to similar situations such as victory, draw, defeat, coaches and replacements, referees and warnings, have also been evaluated. Moreover, if subjective or interpretative elements had slipped into those textual references, these would have been due to previous human intervention as well.

Therefore, the eleven items on the analysis sheet are arranged in three sections: elements of the headline, body of the text, and aspects of writing and style. These are as follows:

Elements of the headline

- Headline (includes result / does not include result)

- Subheading (includes result / does not include result; enhances headline or statistical references / does not enhance headline or statistical references)

- Pre-heading (broadens headline information / repeats headline)

Body of the text

- Length (number of paragraphs)

- Duration (estimated reading time)

- Sentences per paragraph

Aspects of writing and style

(Use of synonyms or second references in verbs and adjectives, subjective /interpretative elements)

- Ways to refer to victory

- Ways to refer to a tie

- Ways to talk about a defeat

- Ways to refer to coaches and replacements

- Ways to refer to referees and warnings